Uncle Studios was founded in Toronto in late 2017 by Allegra Shaw and Shirin Soltani with the pursuit of creating the perfect t-shirt. But baby, that was then. This is now. Now? Clothes that make you feel good.
Inspired by the contemporary human and their multifaceted lifestyles, the duo designs uniforms based on future nostalgia with a focus on clean fabrics. Their pieces are created to work fluidly with past, current, and future collections to echo their ethos of less is more - redefining the notion of luxury as excess.
As a community-driven brand, Uncle Studios focuses on timeless foundational pieces, playful styling, and creating a sense of family both online and in real life. Uniting function and form, their garments are thoughtfully designed to take their community through their day-to-day lives.